Strategic Marketing Director (职位编号:05043)
职位描述
职位描述:
KEY ACCOUNTABILITIES:
Key Responsibilities
? To search for new business opportunities with the potential to maximize future Sanofi Genzyme special care business
? To ensure and support Genzyme China achieving the vision to optimize its product portfolio, Life Cycle Management and market shaping initiatives with company position in China enhanced as the result
? Closely work with regional team in addition to local and global team in but not limited to new product forecasting, LRP, etc.
? To facilitate cross functional alignment with BD and R&D to find and negotiate for right to obtain relevant targets, In-licensing targets and prioritization, including early stage development opportunities, M&A target commercial assessments and target prioritization
ROLE SPECIFIC TECHINCAL COMPETENCIES:
Copetency Tasks/Technical Skills
Strategy Development:
? Thinks strategically
? Thinks analytically and focuses on long-term objectives and goals
? Strong strategic marketing abilities
? Awareness of issues related to supportive functions ( Regulatory, Medical, and Market Access)
? Uses accepted marketing analysis and statistical techniques to monitor marketplace and product evolution and adjust plans as required
? Develops and implements plans to maximize the sales and profitability of all relevant products within the therapeutic areas fo responsibility
? Develops / evaluates / reviews/ manages strategies to maximize all growth opportunities
Financial Knowledge
? Analytical assessment of financial data
? Business understanding and assessment
? ROI assessment and decision making
Project and Stakeholder Management:
? Lead and drive cross-functional teams to achieve goals set
? Establish processes around individual projects
? Collaborate with other business areas to ensure expectations on timelines and quality are understood and achieve
? Innovate new methods of implementation of projects
Produc knowledge and demonstrates extensive knowledge of:
? The product profile
? Competitive profiles
? The market
Facilitation skills
? Moderate and facilitate individuals and groups
? Ability to influence others
? Ability to facilitate and drive change throughout the organization
Operations and Systems
? Effectively uses internal systems and processes to gather data, compare outcomes and enhance business operations
? Practical knowledge of company business systems and processes for planning, tracking, monitoring and reporting
JOB-HOLDER ENTRY REQUIREMENTS:
Education:
? Minimum bachelor degree, MBA is preferred
? Major in medical or related medicine science is preferred
Experience & knowledge:
? Experience in Marketing Research in the pharmaceutical industry or in a consultative environment
? Deep understand of R&D and regulatory processes
? Strong understanding of financials (P&L, NPV…)
? Strong understand of commercial (Marketing, sales, launch excellence)
? Strong understanding of access
? Forecasting experience
? Strong driver and ability to engage the R&D team to accelerate execute
? Challenge the status quo
? Ability to convince and influence Global. Not afraid to push back in a constructive way. Not a follower, a leader
企业简介
赛诺菲集团
赛诺菲集团是一家全球领先的多元化医药健康企业,专注于患者需求,传播健康。
- 全球100,000余名员工,业务遍及100个国家
- 新兴市场实力均衡,表现强劲,位列第一
- 多元领域,覆盖处方药、健康药业产品、疫苗和动物保健品
- 疫苗领域的领导者
- 领先动物保健市场
- 2011年集团净销售额达334亿欧元
赛诺菲在中国
赛诺菲是首批在中国开设办事处的跨国制药集团,也是国内增长最快的医药健康企业之一。目前,赛诺菲在中国200多个城市拥有6000余名员工。
传承悠久历史、持续开拓进取
赛诺菲一直以来秉承对中国的承诺。1982年,赛诺菲成为首批在中国开设办事处的跨国制药企业之一。今天,赛诺菲已跻身中国医药健康市场的领军企业。赛诺菲的中国总部位于上海,并在北京、天津、沈阳、济南、上海、杭州、南京、武汉、成都、广州和乌鲁木齐共设11家区域办公室。
独特的医药健康产品系列、满足中国公共卫生需求
从预防到治疗,赛诺菲全方位满足中国的公共健康需求。集团的疫苗事业部赛诺菲巴斯德是中国领先的疫苗企业。赛诺菲在心血管/血栓、糖尿病、肿瘤、内科和中枢神经系统等关键的治疗领域拥有领先产品。2010年,杭州赛诺菲民生健康药业有限公司的成立标志着赛诺菲进入中国的非处方药市场。2011年2月,赛诺菲完成了对BMP太阳石的收购。
大幅投资工业建设、满足中国市场需求
赛诺菲目前在中国拥有六家生产基地,包括北京制药工厂、杭州制药工厂、杭州赛诺菲民生健康药业工厂、南昌梅里亚动物保健工厂、深圳赛诺菲巴斯德疫苗工厂、以及唐山健康药业工厂。
完善的研发架构、双赢的研发合作模式
在中国,赛诺菲具有从药物靶点发现到后期临床研究的整体研发实力。集团在上海设有中国研发中心和亚太研发中心,并在北京和成都分别设有研发机构。自2008年以来,赛诺菲与中国权威科研机构开展了10多项战略合作,在癌症、干细胞、糖尿病和老年疾病等前沿研究领域探索创新药物
依托于强劲的研发能力和多领域领先水平的广泛的医药产品资源,公司在中国的市场份额不断攀升,公司规模不断扩大,飞速发展的业务给了我们与更多优秀人才合作的机会。
热门区域招聘: 重庆 北京 上海 浙江 江苏 广东 山东 湖南 安徽 河北
上海招聘企业: 百进冠合(海南) 医疗科技有限公司 上海华茂药业有限公司 上海信谊药厂有限公司 上海强生制药 欧姆龙健康医疗(中国)有限公司 青海瑞成药业(集团)有限公司 上海交通大学医学院附属瑞金医院 复旦大学附属中山医院 上海复星医药 上海医药集团
职位发布日期: 2016-11-22